Glue Insights

Stanford research on social interactions inside collaborative virtual environments concluded that participants with head-and-hands avatars felt more connected and present than those with full-body avatars. Here is why: 👇 1️⃣ When using a full-body avatar, a user is...

Virtual reality can facilitate communication that is just as intricate and rich as face-to-face interactions. That’s the finding of the research study on VR as a communication medium. The study found that VR-mediated communication can be as complex and nuanced as...

PwC identified six metaverse predictions that businesses can expect to take force in 2023. These are the four most fundamental ones: 1. Businesses will be the metaverse power users 💪 Business applications take the lead with practical use cases such as onboarding,...

“VR experiences can make important contributions toward understanding psychological aspects of climate science.” David M. Markowitz and Jeremy N. Bailenson reviewed the connection between VR and climate change and identified how the technology can be a useful tool to...

"Global collaboration is the future of the metaverse." This is one of the key takeaways from "Gen Z and the Metaverse" report published by Nokia & Ipsos. As Gen Z has grown up online, they’re accustomed to working online and have a strong interest towards bringing...

Virtual space matters. A large-scale, longitudinal study on avatars and virtual environments found that spacious, panoramic spaces increase synchrony, presence, enjoyment, and realism.  Panoramic, spacious virtual environments provide a feeling of freedom, and...

A recent study conducted an experiment where students worked on different tasks in VR for 4 weeks. Participants of the study noted several factors in how VR positively influenced their learning process: 1. Better focus on the presented materials2. No physical...

In today’s Glue Insights, we’re talking about how the use of VR over time influences group behavior. “Understanding Group Behavior in Virtual Reality: A Large-Scale, Longitudinal Study in the Metaverse” study uncovers interesting insights into how large groups...

The concept of social presence and how it affects social interactions during virtual meetings hasn’t been extensively researched. But, a recent paper on social interactions in the metaverse light upon the potential of the technology. The research investigated the...

We've talked about the benefits and drawbacks of remote work or work-from-home (WFH). But, why should we expect that WFH will persist? A recent working paper by Barrero J.M., Bloom N. & Davis S.J. studied why working from home will stick and they base their...

People treat VR experiences similarly as real experiences. That is one of the key conclusions from a 5-year systematic review of VR and emotion literature done by Markowitz, D. M., & Bailenson, J.N. They reviewed the state of immersive VR and emotion research...

Starting 2023 with “Top Strategic Technology Trends 2023” from Gartner. The report identified 9 technology trends, each of which drives either (1) business optimization, (2) scaling of the business or (3) pioneering and reinventing business models. Metaverse is one of...

Today we highlight interesting results from the paper on the firm’s digital resilience and work-from-home (WFH) performance. The key finding of the research is that firms with high pre-pandemic WFH feasibility had higher net incomes, sales, and better stock market...

“Value creation in the metaverse” is an insightful report from McKinsey & Company talking about the emergence of the metaverse, the factors driving investment, how consumers and businesses are using it today and may in the future, its value-creation potential, and...

A recent study investigated the effects of different degrees of immersion and different levels of navigation freedom on emotions, the feeling of presence, and participants’ intention to change their environmental behavior. The results are worth highlighting! The...

Global Forum on Productivity (GFP) analyzed how remote work influences productivity and well-being among managers and workers in 25 countries during COVID-19. As our insight today, we have highlighted the main benefits and disadvantages of remote work according to the...

“New realities into the Metaverse and beyond” a report by Wunderman Thompson talks about the impact of the metaverse across industries, including the workplace and how the way people work changes. According to the survey included in the report, 85% of participants...

“A Review on Virtual Reality Skill Training Applications” study examined 48 VR training applications to validate the VR training effectiveness. The study concluded that VR training is well suited for the following six training applications: 1. Workforce training For...

“How hybrid working from home works out” a remarkable working paper by Nick Bloom, Ruobing Han & James Liang identified the benefits of hybrid working from home in an experiment held together with Trip.com, a global travel agency. The experiment revealed 4 key...

Stanford University researchers Herrera, F. and Bailenson, J.N., examined the effect of avatar representation, choice and head movement on prosocial behaviour. The results showed that being able to customise the avatar leads to a significantly higher social presence...

Deloitte recently published a comprehensive “Welcome to the metaverse” report covering the topic from different points of view, and in today's Glue Insights we wanted to highlight the identified benefits of metaverse for businesses. Benefits of Metaverse for...

How can XR positively contribute to environmental sustainability? 🌳 Immersive experiences can impact sustainability by providing solutions to change people’s habits towards more sustainable behaviour. Behaviour change takes time, but there are already clear examples...

EU Commission published a VR/AR Industrial Coalition Strategic paper comprehensively talking about the opportunities, challenges and potential of the industry to digitalise the working processes of enterprises. As the main Insight, we’ve chosen to emphasise the...

Aksoy C.G., Barrero J.M., Bloom N., Davis S.J., Dolls M., & Zarate P., in their recent paper on “Working from Home Around the World”, conducted a global survey of working arrangements in 27 countries and conclude the pros & cons of remote, hybrid and full-time...

“Virtual reality-trained participants had significantly higher accuracy and produced fewer timeouts than those trained using non-interactive methods, demonstrating a successful transfer of skills between virtual reality and the real world.” This is a result of the...

PwC conducted a survey of over 5K consumers & 1K business leaders to find out how companies use metaverse now & what they expect from it in the future. And in fact, 82% of executives expect metaverse plans to be part of their business activities within 3...

The COVID-19 pandemic outbreak changed the way millions of people work. Bin Wang, Yukun Liu, Jing Qian, Sharon K Parker explored the challenges of remote workers in the paper “Achieving effective remote working during the COVID-19 pandemic: a work design perspective”....

McKinsey & Company in their article “Fueling digital operations with analog data” brought up interesting insights about four irreversible shifts that have transformed the operations landscape. The trigger of these changes is the COVID-19 pandemic that pushed...

Why a virtual space should be well designed & match the purpose of your virtual meeting? Mark Roman Miller, Neeraj Sonalkar, Ade Mabogunje, Larry Leifer, and Jeremy Bailenson, from Stanford University, conducted research on synchrony in three-person teams and...

It is not a secret that productivity is crucial for the success and growth of any company. That’s why organisations invest in increasing employees’ productivity. One of the best ways to raise your employees’ output is to provide them with efficient collaboration tools...

International Energy Agency (IEA) has published a “Net Zero by 2050” report mapping the changes that the global energy sector should make to reach the goal. This report is especially interesting because it talks not only about how much emissions should be reduced but...

Work-from-home (WFH) become a new norm for many companies after the pandemic. Now some companies go even further and implement a new concept called Work-from-anywhere (WFA), meaning that employees can live where they want. WFA provides geographic flexibility and is...

How the metaverse will remake your strategy? Boston Consulting Group (BCG) has published an interesting article “How the metaverse will remake your strategy” with plenty of real-world use cases for a broad range of industries. In our today's Glue Insight we want to...

“Participants interacting with highly expressive avatars felt more social presence and attraction and exhibited better task performance than those interacting with low-expressive avatars” This is the statement from the results of the research study by Wu Yuanjie, Wang...

IBM Institute for Business Value published a “Balancing sustainability and profitability” report, focusing on how companies should act to protect the environment and stay profitable by adapting to the behaviour changes of the consumers. Travel & mobility is one of...

Immersive virtual reality provides a significant advantage in education. This is concluded in a systematic literature review study by Hamilton, D., McKechnie, J., Edgerton and E., Wilson C., which examined 29 research papers in the field of VR application in education...

Researchers from Cornell University, Negar Khojasteh and Andrea Stevenson Won, have recently published a longitudinal study on collaboration in immersive virtual environments and examine how individual users adapt and work together in VR over time. Glue Team found 3...

“Remote work caused the collaboration network of workers to become more static and siloed, with fewer bridges between disparate parts.” These are the results of the post-COVID-19 study recently published in Nature and performed in 2020 with 60,000+ Microsoft US-based...

McKinsey & Company recently published a report based on data from 3 million designers in more than 100 000 design departments and an in-depth survey of over 250 businesses to identify how design departments can drive the business performance of the company. The...

“Social interactions in VR are very similar to face-to-face interactions.”This is one of the findings from the study “Realistic motion avatars are the future for social interaction in virtual reality” done by Shane Rogers, Rebecca Broadbent, Jemma Brown, Alan Fraser,...

Metaverse was widely discussed two weeks ago at the World Economic Forum at Davos 2022. We took a closer look at the dialogue at Davos as well as checked the Metaverse focused FT Live Panel hosted in the partnership with HCL Technologies. Here are the most interesting...

"The future of our planet depends on business cutting carbon emissions and ingraining more sustainable practices into their operations" states Punit Renjen, Deloitte Global CEO. Deloitte polled more than 2,000 C-suite executives across 21 countries to examine business...

"As we continue to navigate through and emerge from the global COVID-19 pandemic, business leaders are recognizing the possibility of long-lasting changes in how we do business, even after the immediate threat of COVID-19 has waned." stated Rishi Sood, GVP, Technology...

All remote workers are familiar with virtual meeting fatigue, also known as Zoom fatigue. One of the reasons why exhaustion happens during video conference calls is related to viewing self-video during meetings which causes facial appearance dissatisfaction. This...

How effective VR is for training and particularly the learning outcomes? PwC conducted a VR Soft Skills Training Efficacy Study in 2020, which resonated well with the VR community and the Glue Team. The study confirmed our own practical evidence on virtual reality...

This year J.P.Morgan published a compelling report on the opportunities in the metaverse for businesses. The report considers how the metaverse is going to change our lives from social, consumer and business perspectives. From J.P. Morgan's report, we want to share...

This week’s insight is based on the BCG’s Technology, Media, Telecommunication (TMT) Value Creators Report 2022 which proposes actions for TMT companies to take in a near future to retain their value.One of the proposed actions is “Develop a metaverse strategy” and...

International Energy Agency (IEA) published “A 10-Point Plan to Cut Oil Use” which addresses the emerging global energy crisis and proposes 10 actions that can be done to reduce oil consumption, in a long run these actions also bring sustainable benefits. 2 points...

“71% of global executives state that the metaverse will have a positive impact on their organizations, with 42% believing it will be breakthrough or transformational,” tells Accenture in their Tech Trends 2022 report. These are indeed intriguing insights about how...

The concept of social presence and how it affects social interactions during virtual meetings hasn’t been extensively researched. But, a recent paper on social interactions in the metaverse light upon the potential of the technology. The research investigated the...

We've talked about the benefits and drawbacks of remote work or work-from-home (WFH). But, why should we expect that WFH will persist? A recent working paper by Barrero J.M., Bloom N. & Davis S.J. studied why working from home will stick and they base their...

People treat VR experiences similarly as real experiences. That is one of the key conclusions from a 5-year systematic review of VR and emotion literature done by Markowitz, D. M., & Bailenson, J.N. They reviewed the state of immersive VR and emotion research...

Starting 2023 with “Top Strategic Technology Trends 2023” from Gartner. The report identified 9 technology trends, each of which drives either (1) business optimization, (2) scaling of the business or (3) pioneering and reinventing business models. Metaverse is one of...

Today we highlight interesting results from the paper on the firm’s digital resilience and work-from-home (WFH) performance. The key finding of the research is that firms with high pre-pandemic WFH feasibility had higher net incomes, sales, and better stock market...

“Value creation in the metaverse” is an insightful report from McKinsey & Company talking about the emergence of the metaverse, the factors driving investment, how consumers and businesses are using it today and may in the future, its value-creation potential, and...

A recent study investigated the effects of different degrees of immersion and different levels of navigation freedom on emotions, the feeling of presence, and participants’ intention to change their environmental behavior. The results are worth highlighting! The...

Global Forum on Productivity (GFP) analyzed how remote work influences productivity and well-being among managers and workers in 25 countries during COVID-19. As our insight today, we have highlighted the main benefits and disadvantages of remote work according to the...

“New realities into the Metaverse and beyond” a report by Wunderman Thompson talks about the impact of the metaverse across industries, including the workplace and how the way people work changes. According to the survey included in the report, 85% of participants...

“A Review on Virtual Reality Skill Training Applications” study examined 48 VR training applications to validate the VR training effectiveness. The study concluded that VR training is well suited for the following six training applications: 1. Workforce training For...

“How hybrid working from home works out” a remarkable working paper by Nick Bloom, Ruobing Han & James Liang identified the benefits of hybrid working from home in an experiment held together with Trip.com, a global travel agency. The experiment revealed 4 key...

Stanford University researchers Herrera, F. and Bailenson, J.N., examined the effect of avatar representation, choice and head movement on prosocial behaviour. The results showed that being able to customise the avatar leads to a significantly higher social presence...

Deloitte recently published a comprehensive “Welcome to the metaverse” report covering the topic from different points of view, and in today's Glue Insights we wanted to highlight the identified benefits of metaverse for businesses. Benefits of Metaverse for...

How can XR positively contribute to environmental sustainability? 🌳 Immersive experiences can impact sustainability by providing solutions to change people’s habits towards more sustainable behaviour. Behaviour change takes time, but there are already clear examples...

EU Commission published a VR/AR Industrial Coalition Strategic paper comprehensively talking about the opportunities, challenges and potential of the industry to digitalise the working processes of enterprises. As the main Insight, we’ve chosen to emphasise the...

Aksoy C.G., Barrero J.M., Bloom N., Davis S.J., Dolls M., & Zarate P., in their recent paper on “Working from Home Around the World”, conducted a global survey of working arrangements in 27 countries and conclude the pros & cons of remote, hybrid and full-time...

“Virtual reality-trained participants had significantly higher accuracy and produced fewer timeouts than those trained using non-interactive methods, demonstrating a successful transfer of skills between virtual reality and the real world.” This is a result of the...

PwC conducted a survey of over 5K consumers & 1K business leaders to find out how companies use metaverse now & what they expect from it in the future. And in fact, 82% of executives expect metaverse plans to be part of their business activities within 3...

The COVID-19 pandemic outbreak changed the way millions of people work. Bin Wang, Yukun Liu, Jing Qian, Sharon K Parker explored the challenges of remote workers in the paper “Achieving effective remote working during the COVID-19 pandemic: a work design perspective”....

McKinsey & Company in their article “Fueling digital operations with analog data” brought up interesting insights about four irreversible shifts that have transformed the operations landscape. The trigger of these changes is the COVID-19 pandemic that pushed...